Fast fashion

is a scam

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Person in a mustard yellow sweater using a white sewing machine, showing manicured hand with matching yellow nails and silver rings.

Fast Fashion
isn't style

It's not style.

It’s noise.

It's rush

It's loss

Every thread counts.

The real price of cheap

We got addicted to cheap.
But nothing comes without a cost.

100 BILLION

GARMENTS MADE EACH YEAR.

92 MILLION TONS

OF TEXTILE WASTE.

1%

OF WORKERS EARN A LIVING WAGE.

LOW PRICE

HIGH DAMAGE

Person in a red and white striped shirt stepping on a large pile of colorful clothes under a clear blue sky.

CHEAP ISN'T CHEAP

SOMEONE ELSE PAYS.

The planet can’t
afford your
impulse buy.

You know the cost.
Now, what’s your impact?

Pause before you click.

Fast fashion thrives on urgency.
Slow down — algorithms hate patience.

Know who made it.

Look for transparency.
Real stories, not green labels.

Two people sitting side by side against a red background with Apple laptops covering their faces; one wears yellow pinstriped pants and floral boots, the other wears a plaid dress and bright yellow heeled boots.Yellow handbag, sunglasses, sandals, and various colorful clothes scattered on sand with a stylized pink and purple wave background.Person with white hair and tattoos sitting cross-legged on yellow background knitting with green yarn, wearing red shoes and striped shirt.Woman with curly hair wearing yellow cat-eye sunglasses, red sweater, white pants, and yellow socks sitting on stairs in front of a blue and yellow dinosaur mural.Person wearing sunglasses and patterned clothes sitting amid piles of trash with an orange backdrop and a yellow suitcase in the foreground.Tattooed hand with colorful nail polish holding a smartphone displaying horizontal color stripes on a peach background.Person in white shorts and polka dot shirt sitting on a couch surrounded by shoes and large plush toys, including a pink bear and an orange tiger.Person sitting on chair wearing blue sneakers and a purple shirt, with shelves of sneakers above and decorative animal figurines around.

Repeat is rebellion.

Rewearing isn’t shame — it’s protest.
Style isn’t newness, it’s meaning.

Six fashion models with colorful hairstyles and sunglasses, wearing coordinated red-striped and abstract-patterned tops, standing outdoors with palm trees and blue sky background.Pair of colorful platform shoes placed inside a blue recycling bin surrounded by pink and white flowers.Close-up of a woman with blonde hair, wearing gold rings, orange gradient nail polish, and a cream fur coat against a blue wall with yellow and red flower designs.Fashionable young woman and man wearing matching yellow and white striped shorts and socks with orange platform shoes against a plain gray wall.Person wearing ripped denim shorts, white shirt, red belts, and red shoes standing behind a red trash bin overflowing with clothes and smartphones.Woman with blonde bob haircut wearing yellow sunglasses, a checkered off-shoulder dress, and yellow boots sitting on a green graffiti-covered dumpster against a red wall.Stylish woman in a floral strapless dress and white sunglasses sitting between a yellow and green trash bin filled with newspapers.Close-up of feet wearing colorful fuzzy slippers standing on red floor scattered with trash and debris.

Repair, resell, reframe.

What’s broken isn’t waste. It’s potential.

Various colorful purses, smartphones, and jewelry chains arranged on white sandy surface next to a folded blue and white striped shirt.Textured rug with black and white abstract squiggle patterns on a background of red, blue, and pink shapes.Person with short blonde hair wearing black sunglasses, a colorful patterned sweater, ripped blue jeans, and white sandals, sitting cross-legged against a yellow wall and holding a smartphone displaying the secom website.Person with short platinum hair and white glasses wearing a cream knit sweater, matching pants, and hat with blue patterns, sitting cross-legged on a red surface.Person sitting against a bright orange wall with legs stretched out wearing black and white pom-pom sandals while holding a phone.Person in a red and white striped shirt stepping on a large pile of colorful clothes under a clear blue sky.Person with large gold rings, tattoos, and white sunglasses wearing a striped sweater and holding a green iPhone against a coral background.Person wearing a yellow shirt and white pants lying on green grass surrounded by scattered colorful clothes and shoes.

Demand better.

Ask brands: who made this, what’s it made of,
why does it cost this little?

Five colorful knitted sweaters with heart designs hung on wooden hangers against a red and pink striped wall under an ornate gold frame.Person with curly blonde hair wearing a yellow beanie, orange sunglasses, large hoop earrings, layered gold necklaces, and a blue sweater with green and white diamond patterns, standing against a red background.Person with curly blonde hair wearing white sunglasses and a yellow hoodie with a colorful lightning bolt pattern, sticking out their tongue.Stack of colorful clothes and denim arranged on bright red, yellow, blue, and pink blocks on a beach with ocean waves in the background.Lavender knitted sweater with six white hearts paired with a black and white checkered skirt hanging against a red and white checkered wall, with colorful knitwear in the background.Hand with tattoos and colorful bracelets holding a smartphone displaying a shopping app with clothing items, against a colorful wall with white lightning bolt drawings.

We don’t need new.
‍We need enough.

The thread doesn’t end here.
It keeps weaving — through you.

Join the movement
Black arrow pointing diagonally downward to the right on a transparent background.

Every thread tells a story — see where it leads
in the world of fast fashion.

Learn. Share. Repair. Repeat.

Learn. Share. Repair. Repeat.

Learn. Share. Repair. Repeat.

Learn. Share. Repair. Repeat.

Learn. Share. Repair. Repeat.

Learn. Share. Repair. Repeat.

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Created for the Contra x Webflow Community Challenge October 2025

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